Being a film buff, Walter Chiapponi entrusted Italian heartthrob Lorenzo Zurzolo of Netflix’s Child fame to star in Tod’s Fall assortment video, offered digitally as we speak. The younger actor was additionally lensed within the lookbook, which was shot at Villa Ronchi, designed within the ’30s by Italian architect Giuseppe De Finetti, situated within the foggy, quiet countryside of Northern Italy’s Lombardy area.
Within the quick film, titled #sevenT (“Seven as the times of the week, T for Tod’s but in addition for Time,” Chiapponi defined), the actor retreats to the solitude of the villa to prep for a job. “Motion pictures are one in every of my best passions,” mentioned Chiapponi. “I needed a robust, assured character to specific what I needed to say. And it appeared match for the second we’re dwelling in to work across the concept of solitude—however meant as a chance for introspection and self-discovery.”
The designer believes within the restorative great thing about nature and in a cultivated way of life that embraces its therapeutic energy—ideas which served as a kind of spine for the gathering. That includes basic outside items, it was infused with a rustic gentleman’s aptitude for practicality and luxury. Sensuality and a contact of romance had been additionally launched; Chiapponi performed on tactile, supple, clean fabrications—cashmeres, tweeds, corduroy, velvet, knitted textures. Barely padded searching and discipline jackets had been stored slim but relaxed. Tailoring retained a cultured attract whereas handled with informal ease. It was all subtly energized by a youthful ’70s vibe.
What Chiapponi is bringing to Tod’s is a convincing refresh of Italian informal tropes, seen via a cultivated, barely emotional trendy filter: “I don’t like something over-designed, nor too chilly or too sharp,” he mentioned. “I would like one thing soulful, un poco eccentrico, and free.”