Consistent with its “technique for the area,” Pragmatic Play has partnered with BetPlay, the web gaming curiosity of Colombia’s nationwide lottery operator Corredor Empresarial S.A., whereas additionally being acknowledged for its dedication to accountable playing.
Below the brand new settlement, the digital sports betting platform will safe entry to Pragmatic Play’s full portfolio of premium slots together with the not too long ago launched nod to Greek mythology, The Hand of Midas, in addition to fan-favorite, Wolf Gold, and the favored John Hunter series.
Model recognition:
Supervisor for Corredor Empresarial, German Segura, commented on the current tie-up…
“Pragmatic Play’s status within the international market is up there with the very best and partnering with corporations like them is important for us.
“Colombian gamers search for the best high quality of their video games as a lot as anybody else does and that’s precisely what they’ll be getting from this partnership with Pragmatic Play.”
LatAm enlargement:
The transfer aligns with the multi-product content material supplier’s plan for growing its presence in Latin America, because the online operator is a market chief in Colombia’s regulated on-line house, in addition to being the primary sponsor of the nation’s Nationwide Soccer League.
Moreover, the collaboration bolsters Pragmatic Play’s standing because it maintains its fast enlargement throughout South America since debuting its regional hub in June 2020, whereas on the identical time appointing former Patagonia govt Victor Arias as its new Vice President of Latin America.
Commenting on the present deal in a company press release, Arias mentioned…
“Regardless of the relative youth of the market in Colombia, it’s quickly evolving and instructions a key place in our technique for the area.
“As such, signing a cope with a significant participant like Betplay is incredible information for us. We’re trying ahead to seeing it roll out.”
Market opening:
In September 2017, Corredor Empresarial, the umbrella group for the nation’s 32 provincial lottery and probability recreation operators, turned the second to enter the nation’s regulated iGaming market after domestically owned gaming firm Aquila International Group, chargeable for on-line sports activities betting model Wplay.co, was licensed by Colombian playing regulator Coljuegos in June that 12 months.
Current accolades:
In different firm information, following Pragmatic Play’s success on the 2020 digital version of the SBC Awards, the place it took residence a provider award for Innovation in Cellular, with a concentrate on its bingo vertical, the content material supplier has been named Most Accountable iGaming Content material Supplier in Europe by CFI Journal.
This 12 months’s award success sees the corporate aligned with its dedication to help accountable playing, most notably participant safety, in regulated markets globally, in addition to its persevering with help of the GambleAware program. The judging panel additionally praised Pragmatic’s “proactive CSR technique, pushed by groups throughout eight international locations.”
Commenting on the popularity, Chief Enterprise Growth Officer for Pragmatic Play, Yossi Barzely, mentioned…
“We’re honoured to have been named Most Accountable iGaming Content material Supplier in Europe by CFI Journal.
“We take satisfaction in our rigorous regulatory method and we’re humbled to be recognised alongside among the worldwide communities most distinguished manufacturers.”
Gamers can count on Pragmatic to drop its subsequent new title, Joker King, on February 18, so keep tuned!
