A California distribution middle for Vogue Nova—the Instagram-friendly clothes model promoted by Kylie Jenner, Khloe Kardashian, and Cardi B—reported 203 instances of COVID-19 prior to now two weeks, making it the third largest ongoing outbreak in all of Los Angeles County.
The “ultra-fast fashion” firm’s warehouse in Santa Fe Springs, California, is positioned simply behind the Palmdale location of protection tech firm Northrop Grumman, which reported 334 instances, and a Smithfield location, which reported 569, in response to the Los Angeles County Public Well being Division COVID-19 database.
The Los Angeles County Public Well being Division didn’t instantly return requests for touch upon whether or not there have been any hospitalizations or deaths related to the outbreak. However the outbreak seems to be rising—as of Jan. 7, the corporate had reported 166 instances, which means the depend elevated by 37 constructive checks over the weekend.
Vogue Nova didn’t reply to requests for remark.
The 15-year-old firm, began in Los Angeles in 2006, made itself a reputation in low-cost clubwear. The model discovered its area of interest on the web in recent times, totally on Instagram the place it has greater than 10 million followers. In 2017, Girls’s Put on Day by day reported that the corporate ranked beside Gucci and Louis Vuitton among the many most-searched trend firms of the yr. CEO Richard Saghian advised the outlet the corporate grew 600 % that yr.
A serious a part of the corporate’s advertising and marketing technique is its “Ambassador” program, or partnerships with influencers with big followings who tag the corporate in on-line posts. Kylie Jenner, Khloe Kardashian, Cardi B, Saweetie, Megan Thee Stallion, and Amber Rose all frequently put up pictures within the firm’s signature tight clothes. On their web site, Vogue Nova lists 75 Ambassadors, together with Cassie, Younger Miami of Metropolis Ladies, and Teyana Taylor. Of the 30 greatest Ambassadors contacted by The Day by day Beast, none responded to touch upon the outbreak.
Cardi B, who has a personalised line with the corporate known as Occasion with Cardi, has been instrumental in solidifying Vogue Nova’s reputation. The rapper has talked about the corporate in lyrics and combined the model’s clothes into her wardrobe, alongside Balenciaga sneakers and different high-priced items. In December, Cardi B—who has in any other case been an advocate for common well being care—issued an apology for internet hosting a big maskless Thanksgiving gathering. She later took warmth once more after sharing photos from an equally massive and never socially distanced birthday celebration for her husband, Offset. (Kylie and the Kardashians have been taking loads of liberties as properly, together with a 40th birthday bash for Kim Kardashian.)
In Could, a person on the job recruitment web site Certainly.com wrote a one-star review of the Santa Fe Springs warehouse. “During these time of covid-19,” the person, who claimed to be an “Stock Affiliate” and present worker wrote, “they have us working knowing there has been 10 persons tested positive to covid -19 and keeps being more by the weeks.”
In 2019, a federal Labor Division investigation discovered that the model’s clothes had been sewed by employees receiving illegally low wages. The inquiries, which started in 2016, discovered that Vogue Nova-affiliated factories owed a mixed $3.8 million in again wages to a whole bunch of employees, in response to The New York Times.
A supply advised the Occasions that seamstresses at a few of these Los Angeles-based outlets, which frequently exploit undocumented labor, have been paid as little as $2.77 an hour. Vogue Nova’s normal counsel denied the claims.
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