BOSTON, Feb. 9, 2021 /PRNewswire/ — beam, the direct-to-consumer wellness model most notably recognized for its revolutionary, THC-free CBD product choices, introduced at this time the completion of a $5 million Sequence A financing with vital funding from new buyers together with The Yard Ventures, Litani Ventures (co-founder of RXBar, Peter Rahal’s fund) and Carter Comstock (co-founder of Freshly) along with present funding from C2 Ventures, Apparent Ventures, Camwood Capital (Baker Mayield’s household workplace), and a bevvy of all-star athletes together with Danica Patrick, Kevin Hayes, Brooks Laich, and extra. Beam additionally publicizes its official entry into the purposeful beverage area with the launch of elevate, a powdered stick hydration providing and first non-CBD wellness product class for the model.
The Sequence A funding is led by C2 Ventures, who has been an investor of beam for the reason that closing of their Seed spherical in 2019, led by Apparent Ventures. “I joined as an investor as a result of beam is uniquely positioned to captain and create the subsequent wave of the wellness motion,” says Chris Cunningham, accomplice of C2 Ventures. “I am thrilled to share that beam is transcending the CBD class with its pioneering strategy to CPG innovation and forging a brand new class alternative with clean-labeled hydration dietary supplements.”
A testomony to beam’s booming enterprise, beam’s web income progress grew 230 % and comes on the heels of latest athlete funding together with former NASCAR driver, Danica Patrick. Elevating $12 Million in capital-to-date, beam’s most up-to-date spherical of funding will additional beam’s product pipeline into new verticals all through the wellness spectrum, foster organizational construction funding, and reinforce infrastructure and buyer connection.
Within the first of beam’s new product improvements, beam’s first-ever hydration line elevate launches February 9. The primary CBD-free product providing to originate from beam is filled with electrolytes your physique wants with a formulation composed of coconut water, himalayan sea salt, potassium bicarbonate and sodium hyaluronate with no components, extreme sugars or fillers. The product launches with three distinct flavors and particular use instances in thoughts, together with steadiness, restoration, and efficiency. Elevate will be bought on beamtlc.com in selection pack packing containers (15-serving, 5 of every taste), or particular person taste packs of 15-serving for $35 and a 30-serving pack for $59.
“A hydration combine was the most-requested product from our neighborhood through the previous 12 months. Our neighborhood wasn’t proud of what was at the moment accessible within the hydration market, and so we created one thing cleaner, extra efficacious, and supplied higher advantages to the 75 % of People who’re chronically dehydrated,” says Kevin Moran and Matt Lombardi, co-founders of beam. “As former skilled athletes, we acknowledge first-hand the ability of correct hydration and created elevate with our group of athletes, added our contact on purposeful advantages, and made certain they tasted nice. We have constructed elevate to exist not solely as a hydration answer, however an elevated complement to help hydration for every second of the day.”
The elevate line options three SKUs at launch, together with Steadiness (Blended Berry), Efficiency (Watermelon), and Restoration (Lemon). Packaged in small sticks for particular person use in water, beam’s distinctive Elevate formulation every bolster a singular stack of electrolytes totally sourced from nature with added advantages, together with:
- Efficiency | hydration + power combine (Watermelon): For sustaining output, Efficiency is comprised of a hydration and power combine with citrulline and beetroot powder to assist ship extra oxygen and vitamins to muscle tissue whereas Vitamin B and 30mg of caffeine assist convert meals to power and improve general endurance.
- Steadiness: hydration + probiotic (Blended Berry): For making your intestine joyful, the Steadiness combine is made with Nutritional vitamins D + Okay alongside hydrating electrolyte powder with important probiotics and prebiotics to help a wholesome microbiome and kickstart the digestive enzymes that assist convert meals into power.
- Restoration: hydration + collagen (Lemon): For restoring collagen and supporting joint well being, the Restoration combine is made with collagen peptides that assist promote wholesome joints, pores and skin, hair and nails alongside BCAA to assist improve muscle progress, lower muscle soreness and cut back train fatigue.
Based in 2018 by Matt Lombardi and Kevin Moran, two former skilled athletes, beam affords THC-free, phytocannabinoid-rich CBD and wellness merchandise. The model’s natural progress has been accelerated by their athlete ambassador community, counting Danica Patrick, Baker Mayfield, Billy Horschel and Mat Fraser inside their tribe as model evangelists and brokers. Their most up-to-date launch, elevate, comes on the again of a yr of neighborhood suggestions requesting a high-quality, clear hydration providing for his or her athletic endeavours. To be taught extra about beam, go to beamtlc.com.
beam is a Massachusetts-based wellness firm based by Matt Lombardi and Kevin Moran, each former skilled athletes, providing THC-free, phytocannabinoid-rich CBD merchandise, constructed from naturally grown hemp in Colorado. Noticing a scarcity of transparency within the CBD wellness market, beam affords shoppers a line of rigorously examined CBD merchandise with high-quality pure components. Constructed with an entrepreneurial spirit in thoughts, beam marries the ideas of well being, wellness and an lively way of life freed from any bodily or psychological limitations. beam believes that all-natural cannabinoids have the flexibility to unlock vital well being advantages, which is able to finally help prospects on their journey to “discover their higher.”